Facebook Gives Pages More Data On Their Call

Facebook is providing Page admins with new insights into how users interact with their call-to-action buttons.

Some admins are seeing a new “Actions on Page” tab in Page Insights.

TheNextWeb’s Matt Navarra tweeted about the feature (via AdWeek):

As previously reported, some admins have been seeing new call-to-action prompts appear when they launch the Pages app.

Last fall, Facebook gave Pages new, larger call-to-action buttons on mobile.

Image via Facebook